Virtual Assistant
COMMUNICATIONS & MARKETING
Embedded Files
Your passion for serving others fuels your organization, but you're tired of working long hours and through breaks.
Your passion for serving others fuels your organization, but you're tired of working long hours and through breaks.
Hi there! I’m Mallory — a detail-driven, people-first Virtual Assistant who believes your work deserves to be seen, supported, and shared with intention.
With a background in theatrical stage management and nonprofit communications, I’ve spent years making complex projects run smoothly behind the scenes — and I bring that same calm, strategic energy to the digital world.
My clients are high-capacity women doing meaningful work, and my role is to lighten their load while amplifying their outreach.
I’m not just here to check boxes. I bring:
🧠 Strategic Thinking: Every caption, campaign, or newsletter is built to serve your goals, not just fill space.
🎨 Clean, Intentional Design: You’ll never feel embarrassed by what you send or post again.
📣 Consistency & Voice Alignment: I take the time to sound like you, not like a bot.
🤝 Long-Term Support: My best work happens in partnership, and I’m proud to support clients month after month as their business evolves.
You’re not just investing in hours — you’re investing in peace of mind. Whether you’re leading a team or navigating it all on your own, it can sometimes feel like you’re carrying the weight alone. My goal is to offer the kind of support that lightens that load — someone you can trust to take care of the details, not add more to your plate.
Think of me as a steady presence on your team, here to help you move forward with clarity, care, and a little more breathing room.
SERVICES, PACKAGES, & RATES
SERVICES, PACKAGES, & RATES
✨ E-mail Newsletter Supoprt ✨
✨ E-mail Newsletter Supoprt ✨
Your newsletter shouldn’t feel like another item on your never-ending to-do list.
I can take it off your plate so you can focus on the work you love.
You provide the copy and any images or downloads, and I’ll handle the formatting in your preferred e-newsletter platform. I’ll also offer suggestions to improve flow, clarity, and readability, plus tips for promoting your services without feeling pushy.
Beyond formatting, I can help upload your freebies, create marketing flows, and brainstorm strategy so your emails feel intentional, aligned, and effective.
Investment: $40 per newsletter (up to 2 hours of work)
Hourly support is available for additional projects or consulting.
✨ Social Media Support Packages ✨
✨ Social Media Support Packages ✨
Designed to meet you where you are and grow with your business.
🌱 Starter Package
Best for entreprenuers who want clarity, structure, and consistency, but aren't ready for a big commitment.
🌱 Starter Package
Best for entreprenuers who want clarity, structure, and consistency, but aren't ready for a big commitment.
Includes:
Brand Voice Session -> 60 minute intake where I get to know your story, values, and audience, so your content feels like you.
Social Media Handout + Walkthrough -> Learn the basics of Instagram sucess.
Done-for-You Scheduling -> You create the content, I make sure it's scheduled and posted consistently.
Investment: $250 / month
🌿 Growth Package
Best for entreprenuers who want both accountability and help keeping content fresh & on brand.
🌿 Growth Package
Best for entreprenuers who want both accountability and help keeping content fresh & on brand.
Includes:
Everything in the Starter Package, plus...
Monthly Strategy Call (60 min) -> Review analytics, brainstorm new ideas, adjust content categories.
Caption & Engagement Support -> I help polish your captions and craft engagement centered prompts.
Custom Templates -> Canva graphics or custom prompts that reflect your brand voice.
Scheduling & Light Inbox Support -> Consistency handled for you.
Investment: $450 / month
🌿 Co-Create Package
Best for entreprenuers who want to stay connected to their content while handing off part of the work so they don't burn out.
🌿 Co-Create Package
Best for entreprenuers who want to stay connected to their content while handing off part of the work so they don't burn out.
Includes:
Brand Voice Session -> Deep drive so I can keep your voice authentic in everything I create.
Split Posting Strategy -> You post ~3 times / week, I post ~4 times / week. This keeps your personality present and adds consistency without the overwhelm.
Content Collaboration
You share ideas, raw footage, or drafts.
I polish, design, and schedule them.
I also generate complementary content to keep the calendar full (reels, stories, posts).
Monthly Strategy Call -> Review Analytics + brainstorm content together.
Caption Support -> I draft or polish to make sure posts land well.
Accountability & Consistency -> You don't fall off the posting wagon becasue I'm there to keep things moving.
Social Media Handout + Walkthrough -> Learn the basics of Instagram sucess.
Done-for-You Scheduling -> You create the content, I make sure it's scheduled and posted consistently.
Investment: $600 / month
🌳 Premium Package
Best for entreprenuers who are ready to outsource not just scheduling, but also content creation.
🌳 Premium Package
Best for entreprenuers who are ready to outsource not just scheduling, but also content creation.
Includes:
Everything in the Growth Package, plus...
Custom Content Creation -> I make posts for you based on your brand voice. You share ideas / raw footage, and I turn it into polished posts.
Ongoing Strategy Support -> Consistent coaching + execution to keep you visible and on brand.
Monthly Strategy Call (60 min) -> Review analytics, brainstorm new ideas, adjust content categories.
Caption & Engagement Support -> I help polish your captions and craft engagement centered prompts.
Custom Templates -> Canva graphics or custom prompts that reflect your brand voice.
Scheduling & Light Inbox Support -> Consistency handled for you.
Investment: $900 / month
✨ Social Media Consulting ✨
✨ Social Media Consulting ✨
Best for entreprenuers who don't want to outsource everything, but want guidance and tools.
Includes:
1:1 monthly session (60 min) to review your accounts, learn new skills, and set next month's goals.
Follow up action plan after each call.
Investment: $400 for 3 months of sessions
✨ V.A. Rates ✨
✨ V.A. Rates ✨
Created for high-capacity women, creative professionals, and nonprofit leaders who are ready to stop spinning their wheels and start showing up with clarity and consistency. You focus on what matters — I’ll take care of the digital details.
🌿 Social Media Management
Rate: $40/hr
🌿 Social Media Management
Rate: $40/hr
Let’s turn your social media into a meaningful extension of your brand — one that reflects your voice, engages your audience, and stays consistent without you needing to lift a finger.
This service includes:
✔️ Platform-specific strategy tailored to your goals and audience
✔️ Content scheduling and calendar creation
✔️ Basic branded graphics
✔️ Caption writing that sounds like you
✔️ Regular virtual check-ins to review progress, adapt strategy, and stay aligned
✔️ Monthly performance insights upon request
🤝 My best work happens in partnership. As I get to know your brand, we’ll stay in close communication about where I can offer the most immediate support. That foundation of trust and clarity will grow with time, evolving into a rhythm that feels seamless and sustainable.
✨ Customized weekly support packages available - see below — most clients fall between 1–10 hours/week depending on scope.
✨ Special rates may apply for existing long-term clients or bundled services.
✉️ Email Newsletter Support
Rate: $40 per newsletter (covers up to 2 hours)
✉️ Email Newsletter Support
Rate: $40 per newsletter (covers up to 2 hours)
Whether you’re nurturing loyal subscribers or reaching new audiences, your newsletter should reflect your voice and your values — clearly, consistently, and beautifully.
This service includes:
✔️ Design + formatting to match your brand
✔️ Light copy editing to polish your message
✔️ Scheduling + campaign setup and reminders
✔️ Optional guidance on subject lines and send times for better engagement
🤝 I approach newsletters like a collaborative process. As I learn more about your tone, rhythm, and goals, we’ll build a workflow that makes staying in touch with your audience feel intentional — not stressful.
🚀 New to email marketing?
Start strong with a 1:1 strategy call + custom design setup for $100
Includes a free 30-minute consult to align on tools, tone, and structure.
✨ Ongoing support available — weekly, monthly, or seasonal — based on your communication goals.
🧹 Weekend Inbox Clean-Up
Rate: $50/weekend
🧹 Weekend Inbox Clean-Up
Rate: $50/weekend
Let Monday You breathe a little easier. Whether your inbox is overflowing or just a little disorganized, this service helps you reset — so you can start the week focused, not frazzled.
This service includes:
✔️ Unsubscribing from unnecessary or unwanted emails
✔️ Flagging messages that need your attention
✔️ Categorizing and organizing what’s left
✔️ Clearing out the digital clutter to restore calm
🤝 We’ll begin with a one-time setup call to tailor the process to your inbox flow, preferences, and boundaries — ensuring I support your system, not force a new one. Over time, I’ll learn what matters most to you and can refine the process to save you even more time and energy.
✨ Perfect as a one-time reset or ongoing weekend support to maintain inbox clarity.
💬 Social Media Engagement Support
Rate: $50/week (2 engagement sessions/week)
💬 Social Media Engagement Support
Rate: $50/week (2 engagement sessions/week)
Connection is the heartbeat of community. This service helps you nurture relationships, grow your presence, and show up for your audience — even when your schedule is packed.
This service includes:
✔️ Thoughtful replies to comments and direct messages
✔️ Strategic engagement with aligned accounts to increase visibility
✔️ Authentic interaction that reflects your voice and values
✔️ Optional insights on community trends or recurring questions
🤝 We’ll kick things off with a free setup call to align on your tone, audience, and brand personality — so every interaction feels like it’s really coming from you. Over time, I’ll get to know your community just as well as you do, and can adapt our engagement strategy as it grows.
✨ Great for creators, coaches, small businesses, or anyone building a community-centered platform.
🧭 Ready to Lighten Your Workload and Amplify Your Outreach?
🧭 Ready to Lighten Your Workload and Amplify Your Outreach?
Let’s talk through the kind of support that would bring you the most peace, order, and connection — and take one more thing off your overflowing to-do list.
I offer my services on an asynchronous basis, which allows me to accommodate your needs while managing my personal schedule efficiently.
I track my time in 15-minute intervals and provide a monthly invoice to keep the process smooth and transparent.
Send me an email at topelmal@gmail.com — I’d love to explore how we can work together!
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